This 21-day intensive online program offers a comprehensive exploration of market research and analysis within the Media Streaming and Over-The-Top (OTT) Platforms industry, equipping participants with the essential tools and knowledge to navigate this rapidly growing and competitive market. Designed for students, professionals, and business executives, the course covers key topics such as market trends, consumer behavior, content production, distribution strategies, subscription models, and the impact of emerging technologies on media streaming. Participants will learn advanced research techniques like SWOT analysis, competitive benchmarking, and market segmentation to assess industry trends, evaluate key players in the OTT and media streaming space, and identify opportunities for growth in content creation, subscription services, and platform innovation. By the end of the program, attendees will have the expertise to conduct detailed company profiling, analyze global trends, and make data-driven decisions, preparing them for impactful careers in media streaming, OTT platform management, or strategic consulting.

Who Should Join?

This program is ideal for MBA, BBA, PGDM, BTech, MTech, BSc, BCom, BA, MSc, MCom, or MA students and graduates interested in specializing in market research and analysis within the media streaming and OTT sectors. It is also designed for professionals and business executives working in content creation, media distribution, OTT platforms, or digital entertainment companies, who wish to deepen their understanding of market trends, audience engagement, and subscription-based business models. Additionally, individuals looking to transition into roles in OTT platform management, media streaming market analysis, or digital entertainment consulting will find this course highly beneficial.

Why Should You Join?

The program offers practical, hands-on training in media streaming and OTT platform market research, supported by real-world case studies and insights from the global OTT and streaming industry. Participants will gain access to tools for analyzing consumer preferences, evaluating content strategies, and understanding the growing role of subscription models, advertising, and partnerships in the media streaming space. With an affordable and flexible structure, this course prepares you for high-demand roles in market research, OTT platform management, and digital entertainment consulting. Special emphasis is placed on understanding the economics of content licensing, the impact of streaming on traditional media, and the role of emerging technologies like AI and personalization in enhancing the user experience.