This 21-day intensive online program provides a comprehensive exploration of market research and analysis within the Food and Beverage (F&B) sector, equipping participants with the skills and tools needed to succeed in this rapidly growing and competitive industry. Designed for students, professionals, and business executives, the course covers key topics such as market dynamics, consumer trends, regulatory challenges, and technological innovations shaping the global food and beverage market. Participants will learn advanced research techniques such as SWOT analysis, competitive benchmarking, and market segmentation to assess industry trends, evaluate company performance, and identify growth opportunities. By the end of the program, attendees will have the expertise to conduct detailed company profiling, analyze global trends, and make data-driven decisions, preparing them for impactful careers in market research, business analytics, or strategic consulting within the food and beverage sector.

Who Should Join?

This program is ideal for MBA, BBA, PGDM, BTech, MTech, BSc, BCom, BA, MSc, MCom, or MA students and graduates interested in developing expertise in market research and analytics for the Food and Beverage industry. It is also designed for professionals and business executives working in food manufacturing, retail, or hospitality, who wish to deepen their understanding of market trends, consumer behavior, and strategic decision-making. Additionally, individuals looking to transition into roles in F&B market analysis, business strategy, or consulting will find this course highly valuable.

Why Should You Join?

The program offers hands-on, practical training in food and beverage market research, supported by real-world case studies and insights from the global F&B industry. Participants will gain access to resources for analyzing consumer preferences, studying emerging trends like plant-based diets, sustainability, and digitalization in food retailing. With an affordable and flexible structure, this course prepares you for high-demand roles in market research, analytics, and consulting. Special emphasis is placed on understanding the evolving consumer demands, health and wellness trends, and sustainability challenges in the F&B industry, ensuring participants are equipped to navigate this dynamic sector.